At Tangibility, we pride ourselves on ‘doing that little bit extra’. When looking for a way to communicate this outlook, we came up with the idea to take an everyday item and make it that little bit extra.
The unique solution – Nested doll style mugs. Imagine your typical reusable takeaway cup, but with a delightful and unexpected twist – an adorable babycino version tucked away inside.
Not only does this reinforce our commitment to doing that little bit extra, it’s a cheeky pun because a babycino is literally a little bit of extra milk!
We also wanted to create something that could be taken home and shared with precious little ones at the end of the day, sparking heartfelt conversations about our merchandise right in their own homes.