You only get one chance at a first impression! OfficeVibe’s State of Engagement report shows that 69% of employees are more likely to stay with a company for at least three years if they’ve had a great onboarding experience. That’s where branded merchandise comes in- view our top tips to make new employees feel valued and engaged from day one.
- A warm welcome
Picture this: your new employee signs their Contract and a few days later a beautifully branded welcome pack arrives at their home with a note from the CEO or Leadership team. Or your new employee walks into the office on their first day, and there’s a beautifully branded welcome pack on their desk. It’s like opening a personalised gift and instantly communicates that you care about their presence and are ready to invest in them. - Building company pride
Branded merchandise isn’t just about putting your logo on products; it’s about instilling a sense of belonging and pride in your employees. When they wear or use items with your company’s logo, they become walking brand ambassadors. It’s a subtle but effective way to build a strong company culture and identity. - Fostering connection
In today’s hybrid work environments, making new hires feel connected to their team and the organisation can be a challenge. The desire to belong is one of the basic human needs. Branded merchandise can significantly help bridge that gap. Consider hosting a virtual onboarding event and sending out branded merchandise in advance. This will create a sense of unity among remote and in-office employees. - Recognition and rewards
Onboarding doesn’t end after the first week. Recognising milestones and achievements is essential for employee retention. Branded merchandise can serve as rewards for hitting goals or celebrating work anniversaries. It’s a tangible way to say, “Thank you”. - Birthdays and anniversaries
Sending out surprise gifts or personalised merchandise on special occasions like birthdays or work anniversaries is a sure way to make employees feel seen and valued. - Employee well-being
In today’s world, employee well-being is a top priority. Branded merchandise can include wellness items like water bottles, stress balls, or fitness trackers, promoting a healthy lifestyle and showing you care and support your team. - Feedback and Improvement
Utilising merchandise can be an effective avenue for gathering feedback. Distribute feedback surveys and provide branded merchandise as incentives, serving as tokens of appreciation.
Branded merchandise is a versatile and powerful tool to enhance the employee onboarding experience. It goes beyond just adding a logo to products; it’s about creating a culture of appreciation, belonging, and engagement right from the start. Get in touch with our team and let’s explore how branded merchandise can transform your onboarding process.